STIHL is a market leader in the outdoor power equipment industry and is the world’s leading brand of chain saws – STIHL products make work easier for people to get results.
Melbourne Stars CEO, Clint Cooper, said the partnership would focus on connecting fans to STIHL and their versatile petrol and battery power tools.
“The Melbourne Stars is pleased to welcome STIHL to Team Green for the WBBL04, BBL08 summer and to begin the partnership with the biggest day on the Big Bash calendar, the New Year’s Day Derby at the MCG, is very fitting.”
“We look forward to bringing the partnership to life and connecting our fans and members with STIHL’s innovative technology and practical products throughout the summer.”
STIHL’s Marketing Director, Joanne Katsos said the partnership was an obvious step for STIHL given fans' garden pride and general maintenance over the summer months.
“A partnership with the Melbourne Stars represents a strong synergy and alignment with the STIHL brand messaging ‘STIHL’s Got Summer Covered’,” said Katsos.
“We were so impressed with the Big Bash League and the Melbourne Stars, its popularity and its strong following of fans was an obvious choice for us to grow our support during the summer,” she said.
The first opportunity to see the partnership come to life will be the New Year’s Day Derby today at the MCG, where both the WBBL and BBL teams will take on cross-town rivals the Melbourne Renegades.
For more information visit www.stihl.com.au